Natalie Chung says that we live in a brand-dominated world – a world of unbelievable choice but one that can lead to confusion and overload. Read More
Kay Khoo writes about being great, and that greatness is the Holy Grail – it is defined by the outcome that will last for a while (or forever). Read More
Often, as designers, we are prone to lamenting how a certain concept that was brilliant was not accepted by the client or an idea you proposed was squashed by the team. Read More
"Having a close relationship and working together year after year just keeps making the partnership even stronger." Read More
"To what degree can branding be an agent for disruption?" Read More
"Rather than it be a manual that you would refer to for five or ten years, I think now the art of branding is to be agile and to be responsive." Read More
The updated international logo is a “true reflection of the Dutch mentality” and is central to a brand strategy based around openness, inventiveness and inclusivity.
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Warner Bros. introduce a new identity designed by NY-based Pentagram partner Emily Oberman Read More
Brands are investing in virtual reality, augmented reality and interactive digital exhibits to connect with the people Read More
Parul Sharma takes notes of what different brands have planned for the Valentine's Day this year Read More
The new gin distilled in Goa and made using Indian botanicals gets an Indian packaging by NH1 Design Read More
Could you image the Metallica's logo in a rounded typeface? If you can, draw one up and share it online. Read More