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Identity

Creative Boom

Studio Chong creates optimistic identity for Gerry’s, a drink that ‘sacks off the drama’

If you're looking for good times, guaranteed, and you want to say goodbye to any unnecessary drama in your life, then a new low-calorie hard seltzer, Gerry's, might do the trick – if only to enjoy admiring its new identity by London-based Studio Chong. Read More

Nice Shield Bruh

Warner Bros. introduce a new identity designed by NY-based Pentagram partner Emily Oberman Read More

Features In-Depth

Remembering designer and guru, Professor Vikas Satwalekar

As part of NID's academia, Satwalekar helped create many iconic identities. Here is the story behind these Read More

Creative Review

Heimat’s Unity Flags campaign shows a new vision for German identity

To mark 30 years since the country’s reunification, Heimat Berlin has worked with Germany’s Free Democrats party to create a flag generator that reflects the country’s diverse identity and culture Read More

Creative Review

Studio Sutherl& designs multifaceted identity for Perspectiva

Studio Sutherl& has designed a new visual identity for the charity, which focuses on education and philosophy, that aims to embrace the idea of different viewpoints. Read More

Showcase

After 100 years, India gets its own identity in the Olympics arena

After a century, Indian Olympics Association replaces the colonial identity worn by athletes at the Olympic Games with a new, homegrown identity Read More

Creative Boom

Knockout’s identity for Bombay Bramble is a ‘creative new expression of gin’

London agency Knockout is behind the identity and bottle design for Bombay Bramble, Bombay Sapphire's new ruby-red drink that blends the vapours from the drink brand's distilled London Dry Gin with a rich fruit infusion made from blackberries and raspberries. Read More

The Netherlands reveals new identity and drops “Holland” for good

The updated international logo is a “true reflection of the Dutch mentality” and is central to a brand strategy based around openness, inventiveness and inclusivity. Read More

Creative Boom

Badal Patel creates identity for Kulfi, a South Asian cosmetics brand challenging ‘Eurocentric views and patriarchal culture’

Graphic Designer Badal Patel has created the brand identity for a new cosmetics brand, Kulfi, which celebrates the "rich culture and beauty of South Asians". Read More

In-Depth Opinion

A new app is failing India’s fight against child malnutrition

Google has the cleanest cloud. Now it’s helping other companies go green

Employees and employers in APAC disagree on work arrangements post-pandemic

After 100 years, India gets its own identity in the Olympics arena

A type foundry is collaborating across cultures and creating font families in numerous scripts

As part of Adobe Creative Residency, Shruti Singh’s artwork focuses on endangered animals

Sustainable Futures — An honest product design approach

Fighting Forest Fires with Biomaterials: Gaurav Wali explores pine needles as an alternative material

Afghanistan’s war rug industry distorts the reality of everyday trauma of the weavers

Struggles of being an immigrant is at the root of boutique design studio, Supernova

What does it mean for designers to have a ‘style’? Four industry experts tell us

In Conversation With Michael Wolff

Huddle 4.0 with Mohor Ray and Rajesh Dahiya

Huddle with Yuko Shimizu

Huddle with artist Leeroy New

Identity

Studio Chong creates optimistic identity for Gerry’s, a drink that ‘sacks off the drama’

Nice Shield Bruh

Remembering designer and guru, Professor Vikas Satwalekar

Heimat’s Unity Flags campaign shows a new vision for German identity

Studio Sutherl& designs multifaceted identity for Perspectiva

After 100 years, India gets its own identity in the Olympics arena

Knockout’s identity for Bombay Bramble is a ‘creative new expression of gin’

The Netherlands reveals new identity and drops “Holland” for good

Badal Patel creates identity for Kulfi, a South Asian cosmetics brand challenging ‘Eurocentric views and patriarchal culture’

The Metallic Sheen

dn&co’s identity for Brent Cross Town celebrates ‘play’ for a new park for London

Udaipur’s Taj Fateh Prakash Palace, the latest addition to Taj heritage hotels, gets a new logo

A new app is failing India’s fight against child malnutrition

Google has the cleanest cloud. Now it’s helping other companies go green

Employees and employers in APAC disagree on work arrangements post-pandemic

We asked Indian architects to weigh in on sustainability after UN climate report alarm

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