It's Nice That
The new visual identity, created by Area 17, took its cues from 300 interviews with employees, youth artists and Indigenous Elders, among others. Read More
Fast Company
How Lisa Smith turned the world off of minimalism and changed the design landscape.
Read More
It's Nice That
The fast food chain’s first redesign in over 20 years brings back a 60s logo and introduces a brand font inspired by the shape of its burgers, with a rich new colour palette, to create a more digital-friendly identity. Read More
It's Nice That
The US federal agency’s new website hopes to appeal to young recruits using contemporary graphics and typefaces such as GT America, which has prompted some scathing comparisons. Read More