Shuba Visweswaran
Strategy Director, FITCH,
Shuba leads the strategic offer for FITCH India across our studios in Mumbai and Delhi. She brings a wealth of strategic branding experience from both advertising agencies in New York (Y&R, and Havas) as well as in India. Having worked specifically in creating new brands and nurturing brands that may have lost their way, Shuba has worked with Campbellā€™s, Altria, and blockbuster pharmaceutical drugs in the US. At FITCH, Shuba is increasingly pursuing experiments in creating omni-channel platforms for brands, as concerned with active ways brands can interact with consumers and works with leading brands from Arvind Mills, Tata Trent, Aditya Birla and Vodafone.

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